.haus Domain
The German Word for House, Online
Register your .haus domain from just £30.99/yr. Free DNS management, email forwarding, and 10GB mailbox included with every domain.
What is a .haus domain?
"Haus" is German for "house", and this domain gives German-speaking property businesses a native-language web address. Architects, Bauunternehmen, and estate agents operating in the DACH market can present themselves in the language their clients search in. UK property companies marketing to German buyers will find it useful too.
Who should register .haus?
German property firms, architects in the DACH region, Bauunternehmen, and UK agents targeting German buyers.
Why choose .haus?
- Native German property branding
- Trusted by German-speaking buyers
- Works for building and real estate
- Clear residential focus
Who runs .haus, and since when
Registry data from the .haus delegation record held by IANA, which maintains the internet's root zone. Eligibility comes from the registry's own policy, and the prices are ours.
- Extension type
- Generic (gTLD)
- Registry operator
- Dog Beach, LLC
- The organisation that runs the extension
- In the root zone since
- 2014
- Delegated 26 March 2014
- Who can register
- Open to anyone worldwide, with no German residency or business requirement
- Checked against the registry's own policy
- Our price
- £30.99 a year
- Ex VAT. Renews at the same price
Why .haus does not do what a .de does
German nouns take a capital letter. Domain names do not. So .haus is permanently rendered in a form that looks slightly wrong to the native speakers it is aimed at, which is a small thing, but it is the sort of small thing a German architect notices and a British marketing agency does not.
The bigger issue is what a .haus cannot do. German internet users are unusually loyal to .de, and a German extension is what German search behaviour expects. A .haus is a generic extension as far as Google is concerned: no country signal, no regional weighting, nothing that helps you appear in German results. If visibility in Germany is the goal, .de is the tool and .haus is decoration.
There is a reason people reach for .haus anyway, and it is a fair one. .de requires an administrative contact with a German address, which is a real obstacle for a UK firm without a German entity. .haus has no such rule. Registration is open worldwide with no residency test, no local contact and no verification, because the registry agreement commits Dog Beach to open registration and forbids it from limiting eligibility by identity.
Is .haus the right choice for you?
We would rather sell you the right extension once than the wrong one twice.
.haus works well if
- Your brand already contains the word: an architecture studio, a design house or a Bauhaus influenced practice where haus is part of the name rather than a label bolted on.
- You want a German flavoured address without a German entity, and the local contact requirement on .de rules that extension out for now.
- You sell building or interiors products where the word reads well in English too, since haus is close enough to house to survive in either language.
Look elsewhere if
- You want to rank in Germany. A .de carries a German signal that .haus does not, and German users overwhelmingly expect .de addresses.
- Your audience is British and will hear it before they see it. Haus and house sound identical aloud, so every mention needs a spelling.
- You are paying around three times a .co.uk annually for a word that most of your customers will read as a typo.
Trying to reach German buyers in search? A .de is the extension that carries a German signal, and it costs less. See .de pricing.
.haus vs .de: which should you register?
These are not interchangeable and it is worth being blunt about why. .de is Germany's country code extension, it carries a German geographic signal in search, and German users trust and expect it. .haus is a generic extension with a German word in it, and Google reads it as generic. One affects where you appear; the other affects how you read.
The catch is access. Registering a .de means providing an administrative contact with a German address, which a UK company without a German presence cannot simply produce, and a .haus has no such requirement. If you can meet the .de rule, take the .de and use the .haus for branding. If you cannot, the .haus is a reasonable interim address, as long as you are clear that it is buying you a look rather than a market.
.haus domain questions, answered
What people ask us before registering a .haus domain.
Can't find what you're looking for?
Ask us directlyNo. .haus is a generic extension run by Dog Beach, part of Identity Digital, with an open registration commitment in its ICANN agreement and no residency, nationality or local contact rule. That is the practical difference from .de, which requires an administrative contact with a German address. If the German connection is the reason you want the word, .haus is the one you can actually get without a German entity.
No. Google treats .haus as a generic extension with no geographic meaning, so it carries no German signal at all. What does affect German visibility is a .de address, German language content, a German business address in your listings and links from German sites. A .haus is a branding choice, and it is a reasonable one, but it should not be bought in the belief that it does something for search in Germany.
It can be, and the problem is spoken rather than written. Haus and house are pronounced identically in English, so anyone hearing your address has to be told the spelling every time. If your business is mostly local and mostly discussed on the phone, that friction is real. If your customers find you online and see the address written, it barely matters and the word reads as deliberate rather than mistaken.
Included with Your .haus Domain
DNS Management
Full DNS zone editor to manage A, CNAME, MX, TXT, and all record types.
Email Forwarding
Set up professional email addresses and forward to any inbox.
Auto-Renewal
Never lose your domain with automatic renewal protection.
Free 10GB Mailbox
One 10GB mailbox (POP3/IMAP) included with every domain, on any TLD.
Other Property Domains Extensions
Register your .haus domain today
Secure your .haus domain from just £30.99/yr. Free DNS management, email forwarding, and 10GB mailbox included.